Privacy Policy

We take your privacy seriously—and we’ll prove it with plain English, not legal gymnastics. Here’s exactly what we collect, why we collect it, and what we do with it.

Last updated: January 15, 2024
Reading time: ~12 minutes
GDPR Compliant
1 Section One

Introduction & Scope

This Privacy Policy explains how Gardeneo (“we,” “us,” or “our”), operating at gardeneo.shop, collects, uses, shares, and protects your personal information when you visit our website, subscribe to our newsletter, or interact with our content.

We’re a lawn and garden resource site. We write reviews, publish guides, and occasionally crack jokes about mulch. What we don’t do is sell your data, spam your inbox, or do anything sketchy with your information.

What This Policy Covers

  • All pages and subdomains of gardeneo.shop
  • Our email newsletter and any direct communications
  • Information collected through affiliate links (primarily Amazon)
  • Analytics data gathered during your visit
  • Any forms, comments, or interactive features on the site

The Short Version

We collect basic analytics to understand what content helps you most. If you sign up for our newsletter, we store your email. We use Amazon affiliate links, which means Amazon knows you clicked through from our site. That’s pretty much it.

By using our website, you agree to the collection and use of information in accordance with this policy. If you disagree with any part, you’re welcome to close the tab—but we’d love it if you stuck around.

2 Section Two

Information Collection Methods

We collect information in two ways: stuff you actively give us, and stuff that’s automatically gathered when you browse. Here’s the breakdown:

Information You Provide Directly

  • Email address – When you subscribe to our newsletter
  • Name – If you include it with your subscription (optional)
  • Comments – If you leave feedback on articles
  • Contact form submissions – Including your message and any details you share

Information Collected Automatically

Data Type What It Includes Why We Collect It
Device Info Browser type, operating system, screen size To ensure our site works properly on your device
Usage Data Pages visited, time on page, click patterns To understand what content is helpful
Location (General) Country, region, city (approximate) To provide region-relevant gardening advice
Referral Source How you found us (search, social, direct) To understand where our readers come from
IP Address Your internet connection identifier Security purposes; anonymized in analytics

We Don’t Collect

Payment information (we don’t sell products directly), social security numbers, precise GPS location, or any sensitive personal data. You’re here for lawn tips, and that’s what we focus on.

3 Section Three

Usage of Collected Data

We’re not in the business of hoarding data for no reason. Here’s specifically how we use what we collect:

Newsletter Subscribers

  • Sending our weekly gardening digest (the one you signed up for)
  • Occasional product recommendations we genuinely think you’ll find useful
  • Important updates about the site (rare—maybe once a year)
  • Asking for feedback on what topics you’d like us to cover

Analytics Data

  • Figuring out which articles actually help people (so we write more like those)
  • Identifying broken pages or technical issues
  • Understanding seasonal trends (lawn care peaks in spring—who knew?)
  • Making decisions about site improvements and new features

What We Never Do

  • Sell your email address or any personal information
  • Send promotional emails unrelated to gardening
  • Share individual user data with advertisers
  • Create detailed personal profiles for targeting purposes

Legal Obligations

We may disclose your information if required by law, such as in response to a valid subpoena or court order. This has never happened, and we don’t anticipate it will—but transparency matters.

4 Section Four

Cookie Policy & Tracking

Cookies are small text files stored on your device. They help websites remember things about you. Some are essential for the site to work; others help us understand how people use Gardeneo. Here’s our cookie inventory:

Essential Cookies

These make the website work properly. You can’t opt out without breaking things.

  • Session cookies – Keep you logged in during your visit
  • Security cookies – Protect against cross-site request forgery
  • Cookie consent – Remember your cookie preferences (meta, we know)

Analytics Cookies

These help us understand how visitors interact with our content.

  • Google Analytics – Traffic analysis and user behavior patterns
  • Performance metrics – Page load times and site speed data

Third-Party Cookies

Set by services we integrate with:

  • Amazon – Affiliate tracking (see Section 5)
  • YouTube – If embedded videos are present on a page
  • Social sharing – If you use share buttons

Managing Cookies

You can control cookies through your browser settings. Most browsers let you block all cookies, accept all cookies, or get notified before a cookie is stored. Note that blocking essential cookies may break site functionality.

Do Not Track

We respect Do Not Track (DNT) browser signals. When DNT is enabled, we limit analytics tracking and disable non-essential cookies automatically.

5 Section Five

Amazon Associates Program Disclosure

Affiliate Disclosure

Gardeneo is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.

What This Means for You

When you click a product link on our site and make a purchase on Amazon, we may earn a small commission at no additional cost to you. This helps keep our lights on and our content free.

How Amazon Tracking Works

  • When you click an Amazon link, a cookie is placed on your device
  • This cookie typically lasts 24 hours (Amazon’s policy)
  • Amazon collects data about your browsing and purchasing on their platform
  • We receive aggregated, anonymized reports about conversions
  • We never see what specific products you purchased or your Amazon account details

Our Commitment to Honest Reviews

The fact that we earn commissions does not influence our reviews. We recommend products we genuinely believe in, and we’re upfront about limitations and drawbacks. If something’s garbage, we’ll say so—even if it costs us a commission.

Our Promise

Every product recommendation is based on research, testing, or hands-on experience—not commission rates. We’ve turned down higher-paying affiliate programs because we didn’t trust the products.

6 Section Six

Third-Party Data Sharing

We work with a limited number of third-party services to operate this website. Here’s who has access to what:

Service Provider Purpose Data Shared
Web Hosting Provider Stores and serves website files Server logs, IP addresses
Google Analytics Traffic analysis Anonymized usage data
Email Service Provider Newsletter delivery Email addresses, open/click rates
Amazon Associates Affiliate tracking Click and purchase data (anonymized)
CDN Provider Fast content delivery IP addresses for routing

Data Processing Agreements

All our third-party service providers are bound by data processing agreements that require them to:

  • Only process data according to our instructions
  • Implement appropriate security measures
  • Not use data for their own marketing purposes
  • Delete data upon termination of service
  • Comply with applicable privacy laws (GDPR, CCPA, etc.)

We Never Sell Your Data

Let’s be crystal clear: we do not sell, rent, or trade your personal information to third parties for their marketing purposes. Ever. This isn’t just policy—it’s principle.

7 Section Seven

Data Security Measures

We implement industry-standard security measures to protect your information. While no system is 100% secure, we take reasonable precautions to keep your data safe.

Technical Safeguards

  • SSL/TLS Encryption – All data transmitted to and from our site is encrypted
  • Secure hosting – Our servers are protected by firewalls and intrusion detection
  • Regular updates – We keep all software patched and up-to-date
  • Access controls – Limited personnel have access to user data
  • Encrypted backups – Data backups are encrypted at rest

Operational Practices

  • Strong password policies for all administrative access
  • Two-factor authentication for sensitive systems
  • Regular security audits and vulnerability assessments
  • Employee training on data protection best practices
  • Incident response procedures for potential breaches

Data Retention

We retain your personal data only as long as necessary for the purposes outlined in this policy. Newsletter subscribers can unsubscribe at any time, and we’ll delete your email within 30 days of your request.

Breach Notification

In the unlikely event of a data breach affecting your personal information, we will notify you via email within 72 hours of becoming aware of the breach, as required by GDPR. We’ll also notify relevant authorities as applicable.

8 Section Eight

GDPR Compliance (EU Users)

If you’re located in the European Economic Area (EEA), you have additional rights under the General Data Protection Regulation (GDPR). Here’s how we comply:

Legal Basis for Processing

We process your data based on the following legal grounds:

  • Consent – For newsletter subscriptions and non-essential cookies
  • Legitimate Interest – For analytics and site improvement
  • Contract – To provide services you’ve requested
  • Legal Obligation – To comply with applicable laws

Your GDPR Rights

Right What It Means
Access Request a copy of all personal data we hold about you
Rectification Ask us to correct inaccurate or incomplete data
Erasure Request deletion of your personal data (“right to be forgotten”)
Restriction Ask us to limit how we process your data
Portability Receive your data in a machine-readable format
Objection Object to processing based on legitimate interest

Exercising Your Rights

To exercise any of these rights, email us at privacy@gardeneo.shop. We’ll respond within 30 days. There’s no fee for most requests, but we may charge a reasonable fee for repetitive or excessive requests.

Supervisory Authority

If you’re unsatisfied with how we’ve handled your data, you have the right to lodge a complaint with your local data protection supervisory authority.

9 Section Nine

User Rights & Controls

Regardless of where you live, we believe you should have control over your personal information. Here’s what you can do:

Email Preferences

  • Unsubscribe anytime – Every email has an unsubscribe link at the bottom
  • Update frequency – Contact us to change how often you hear from us
  • Change email address – Email us to update your subscription email

Cookie Preferences

  • Adjust cookie settings through our cookie consent banner
  • Block cookies through your browser settings
  • Use private/incognito browsing mode
  • Install browser extensions that limit tracking

Data Requests

You can request:

  • A copy of all data we have about you
  • Correction of any inaccurate information
  • Deletion of your data from our systems
  • Restriction of how we use your data

To make any of these requests, email privacy@gardeneo.shop with the subject line “Data Request.” Please include enough information to verify your identity (typically the email address associated with your request).

Response Time

We aim to respond to all data requests within 14 days, and no later than 30 days as required by GDPR. Complex requests may take longer, but we’ll keep you updated on progress.

10 Section Ten

Children’s Privacy (COPPA)

Gardeneo is not directed at children under the age of 13, and we do not knowingly collect personal information from children under 13 years of age.

Our Policy on Minors

  • We don’t create content specifically targeting children
  • Our newsletter requires age verification during signup
  • We don’t use any techniques designed to appeal to children
  • Our affiliate relationships don’t involve products marketed to children

Parents & Guardians

If you believe your child has provided personal information to us, please contact us immediately at privacy@gardeneo.shop. We will take steps to delete such information from our servers within 48 hours.

Age Restrictions

Users between 13 and 16 years of age (or the age of consent in their jurisdiction) should review this privacy policy with a parent or guardian before using our website or subscribing to our newsletter.

11 Section Eleven

Policy Updates & Changes

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. Here’s how we handle updates:

How We Notify You

  • Material changes – Email notification to all newsletter subscribers
  • Minor changes – Updated date at the top of this policy
  • Website notice – Banner notification for significant updates

Your Continued Use

Your continued use of Gardeneo after any privacy policy changes constitutes acceptance of those changes. If you disagree with updates, you should stop using the website and unsubscribe from our newsletter.

Review Schedule

We review this policy at least annually, even if no changes are required. The “Last Updated” date at the top of this page indicates when the most recent revisions were made.

Version History

Previous versions of this privacy policy are available upon request. Email us at privacy@gardeneo.shop if you need to review past policies.

Questions About This Policy?

We’re actual humans who read and respond to emails. If anything in this policy is confusing or you have concerns about your privacy, reach out. We typically respond within 1-2 business days.